Google Ads For Physiotherapy

Google Ads For Physiotherapists - Targeted, Effective and Customised for Your Practice and Services

Book A Physiotherapy Google Strategy Call

Boost Your Practice is a dedicated agency that specialises in Google ads for Physiotherapy. We help physiotherapy clinics generate a consistent flow of high quality, self-pay patients using targeted Google ads campaigns.

Google Ads are a cost-effective strategy to consistently attract new patients specifically looking for private Physiotherapy services

(and you don’t have to spend much to know if it’s working)

You are in the right place if…

✅ Your diary is all booked up, and you want to fill the calendar of other physiotherapists in your clinic…

✅ You’re frustrated that your competitors appear consistently higher than you on Google, or..

✅ You need new patients NOW, but your website needs updating and you’re not sure where to start, or

✅ You rely heavily on referrals but want a more predictable supply of private patients

✅ You’ve invested in shockwave, laser therapy, or a treatment technology and your clinic needs more ideal patients

✅ You want patients who are ready to book - not just browsing

Our agency can help you if……

👍 You’ve never run ads before, and have no idea where to start

👍 You’ve set up ads months go but you’re not sure if they’re working (or if you’re wasting money)

or

👍 You’d like a review of your Google ads and an up-to-date strategy going forwards

Book A Physio Google Strategy Call

A Physiotherapy Google ads Approach that's Right for Your Practice

We help Physiotherapists in the UK, Canada, USA and Australia to attract ideal patients.

We can help you to get patients looking for:

Musculoskeletal injuries treatment
Neuro Physiotherapy such as Parkinsons' and Stroke recovery.
Shockwave Therapy/Laser Therapy
Injection Therapies

Vestibular Therapy
Sports Injuries
IDD Therapy
Sports Therapy/ Sports Massage

The Google Ads For Physios Program

We've helped Physio Practices, from Sole Practitioners to Multi Branch Practices, with our tailored 3 Step Program

Step 1 - Identify Your Ideal Patient

We take time to identify your ideal patient. What type of patient would you like to see more of? Some practices just want more new patients but most physiotherapy practices would love to see a particular type of patient.

Whether it's a particular condition, demographic ( eg active senior/ arthritis ) or suitable for a treatment tech like laser or shockwave.

Getting clear on your ideal patient and aligning your Google ads strategy with your area and budget makes for an effective strategy, tailored to you and your practice.

Step 2 - A Tailored Google ads Strategy

Google ads can be a great tool to increase new patients for Physiotherapy clinics. But we find clinics get even better results when targeting their ideal patients in all the places on Google search.

Your Google ads strategy will also include:

- Google business profile optimisation so you get featured on Google maps,

- Tailored and targeted Google ads to generate bookings and enquires

- AI Search Strategy to future proof your practice as search changes and evolves.

Your plan will also take into account your clinic's location, google search volume in your area, your budget and of course...your ideal patient.

Step 3 - Choose The Level of Support That Fits Your Clinic

Google ads might be something you are looking to delegate, in which case our done for you service gets ads off your to do list. It also includes regular strategy calls and follow up training for you or your front desk.

If, however, you just want some help to setup effective ads and understand how they work, we've got you. Our done with you service allows you to do that will the support of our experienced paid traffic team. This service also includes business coaching as standard.

There’s no pressure to know exactly which option you need right now. We’ll talk through your goals, budget, team, and growth plans together on your Google strategy call and help you find the right fit.

Why Choose Us for Your Practice Marketing?

Unlike general marketing agencies, we specialise in healthcare and Physiotheapy Marketing

We use “condition-based marketing” to help you find patients who aren’t just browsing, they’re ready to book services now. This means you and your team can focus on what you enjoy treating.

We specialise in Physiotherapy marketing. We understand what treatments generate demand on Google and how patients search for physio services. This means your campaigns are built around feel patient behaviour - not generic marketing theory.

Condition-based marketing means you and your team can see more of what you enjoy treating. Enjoy TMJ cases? Let's make you the go to practice for TMJ in your area.

Commitment to Your Success - We include first-class follow-up coaching to ensure that those new enquiries actually turn into patients. Our work goes way beyond just running your ads. This essential step is ideal for you if you are new to paid traffic.

Don't worry about your website. Most practices' websites need a bit of an update. We create high-converting website pages that deliver enquiries, phone calls and online bookings straight to you.

Our Unfair Advantage Clause means yours is the only clinic in your area that we’ll work with. We will never run Google ads to your local competitors.

Plus…

We’re experts in Physiotherapy Marketing. Our founder Nicola McLennan was an Osteopath for 20 years and has over 10 years of experience helping practices like yours grow with Google ads. We only work with Physiotherapists in the UK and Ireland, Canada and Australia and New Zealand. We’ve developed and refined our service to get the best results from the fast-changing space of Google ads.

Book A Physio Google Strategy Call

Here’s what clients are saying about the difference we’ve made in their clinics

"I am so in control of my marketing now."

I know exactly where the leads are coming from. It's easy and

clear, there are no question marks.

It's excellent and awesome! Nicola explains really easily and clearly. I love

that it's tailored specifically for me and my clinic - very individualized.

Sandra, Physio, Australia

"Really positive return on investment"

It's bringing in really good enquires ready to book in. A really positive return on investment only a few weeks in.

Confident now that this was a good investment for the practice.

Peter, Clinic Owner, London

"I Cannot Recommend Them Highly Enough"

“We were not getting the return on investment that we expected on the shockwave therapy machine that we expected. In fact, most people visiting the clinic were unaware that we had introduced this equipment to the practice.

Nicola and her team solved this for us. They have significantly increased the number of ideal clients to the practice as a direct result of these campaigns.

If you want to get the return that you deserve for the significant investment in a shockwave machine then I cannot recommend them highly enough. You are regularly kept up to date with the performance of your campaigns and you know exactly what each enquiry costs.

Paul, Physio, Australia

"Having invested in new treatment products in the clinic, we needed a way to get the word out.

Delighted that we consistently get over 5/6 times the return on investment sometimes more."

Stephen, Clinic Owner, Ireland

We go so many enquiries, we struggled to keep up with them initially.

Have had 2 occasions this year we have been so busy I had to ask Nicola to turn the marketing off for a few weeks because we couldn't fit new patients in.

Lisa, Clinic Owner, UK

"All in one solution For Healthcare Practices - it’s amazing!"

We wanted to increase patient numbers at our osteopathy clinic.

Nicola and her team provide an all in one solution for osteo’s, physio’s or similar healthcare practice. I’ve wasted thousands of dollars on other things that didn't work, but with Nicola’s industry knowledge being an osteopath who has run a practice and now an Adwords expert, she is able to tailor campaigns perfectly to our industry. Nicola has been amazing. If it wasn't for her and this program, our clinic wouldn't be where it is now - looking to hire more osteopaths because our current ones are all busy.

Cameron, Clinic Owner, Melbourne

"Nicola McLennan is the real deal - she knows Google back to front and is guaranteed to setup and optimize your complete Google advertising campaigns to give you the best chance of success online"

Paul Wright, Health Business Expert and Mentor

I am a podiatry and physiotherapy clinic owner based in Cork Ireland.

Within 3 weeks of working with Nicola, my marketing spend had dropped by 70% +. This means I was getting 3-4 times more leads for the exact same spend as before. I have been working with Nicola now for several years and my conservative return on my marketing spend is 400%.

If you are like me a small clinic owner then I cannot recommend Nicola highly enough.

Lorcan, Physiotherapy and Podiatry Clinic Owner, Ireland

"Always responsive and helpful"

When I started working with Boost Your Practice I really needed to get more traffic towards my website. I needed to do this to increase patient numbers for my team.

I would highly recommend Boost Your Practice. They have a lovely team who are always responsive and helpful.

Elisabeth, Clinic Owner, UK

Got questions? Here are a few you might be asking.

“Do Google Ads work for Physiotherapy clinics?”

Yes - when set up correctly, Google Ads allows your clinic to appear when patients are actively searching for treatment, making it one of the most effective ways to generate new bookings.

“How quickly can I get new physio patients?”

Most clinics begin receiving enquiries within the first few weeks of campaigns going live.

“Is there a long contract?”

Nope, cancel anytime. Just give us 30 days notice.

“My website isn’t great, can Google ads still work for me?”

When you work with us we’ll build any website pages you need for your ads to be successful, so if your website needs work it doesn’t matter at all.

“How much do I need to spend on ads to see results?”

How much you spend on Google ads is totally up to you. Our starter program is ideal for small clinics with a lower budget. Most practices will break even if they book just one patient per month, though most of the practices we work with book well above that.

“I’ve tried Google ads for Physiotherapy before and it didn’t work. How is this different?”

There are many, many reasons your ads might not have worked, and that’s something we’ll talk about when you book a call. Our Condition-Based Marketing system is a unique way that we can help you attract ready-to-book patients in niche markets, which cuts down on ad costs and attracts better quality inquiries. It’s likely very different from what you have tried before.

“How do I know if it’s working”

We have a watertight conversion tracking system that shows you exactly where new patients are coming from, so there’s no need to ask, “Are my ads working?” You’ll know it’s working because we’ll tell you the exact cost of getting a new patient, and you’ll see them walking through the door.

“When are Google Ads not the right fit for a clinic”

We understand what treatments generate demand on Google and how patients search for physio services. There are certain types of patient for example women's health and pre and post operative care, where their isn't always sufficient demand on Google, for it to be worth running ads. That's why step 1 of our process is Identify your ideal patient.

Book A Physio Google Strategy Call

What’s the first step? Schedule a Physio Google Strategy call

New to running Google Ads?
If you’re curious whether Google Ads could work for your clinic, this strategy call is the perfect place to start. We’ll talk through your goals, ideal patients, location, budget, and whether Google Ads are likely to be a good fit for your practice.

Already running Google Ads?
If you already have campaigns running but aren’t sure if they’re performing as well as they could be, we’ll review your account together and identify opportunities to improve lead quality, reduce wasted spend, and increase enquiries.

Simply fill in the form below and you’ll be sent to a calendar to select a time to chat. The call is completely free, with no obligation, and takes less than 30 minutes.

Google Ads For Physiotherapists - Targeted, Effective and Customised for Your Practice and Services

Boost Your Practice is a dedicated agency that specialises in Google ads for Physiotherapy. We help physiotherapy clinics generate a consistent flow of high quality, self-pay patients using targeted Google ads campaigns.

Google Ads are a cost-effective strategy to consistently attract new patients specifically looking for private Physiotherapy services

(and you don’t have to spend much to know if it’s working)

You are in the right place if…

✅ Your diary is all booked up, and you want to fill the calendar of other physiotherapists in your clinic…

✅ You’re frustrated that your competitors appear consistently higher than you on Google, or..

✅ You need new patients NOW, but your website needs updating and you’re not sure where to start, or

✅ You rely heavily on referrals but want a more predictable supply of private patients

✅ You’ve invested in shockwave, laser therapy, or a treatment technology and your clinic needs more ideal patients

✅ You want patients who are ready to book - not just browsing

Our agency can help you if……

👍 You’ve never run ads before, and have no idea where to start

👍 You’ve set up ads months go but you’re not sure if they’re working (or if you’re wasting money)

or

👍 You’d like a review of your Google ads and an up-to-date strategy going forwards

A Physiotherapy Google ads Approach that's Right for Your Practice

We help Physiotherapists in the UK, Canada, USA and Australia to attract ideal patients.

We can help you to get patients looking for:

Musculoskeletal injuries treatment

Neuro Physiotherapy such as Parkinsons' and Stroke recovery.

Shockwave Therapy/Laser Therapy

Injection Therapies

Vestibular Therapy

Sports Injuries

IDD Therapy

Sports Therapy/ Sports Massage

The Google Ads For Physios Program

We've helped Physio Practices, from Sole Practitioners to Multi Branch Practices, with our tailored 3 Step Program

Step 1 - Identify Your Ideal Patient

We take time to identify your ideal patient. What type of patient would you like to see more of? Some practices just want more new patients but most physiotherapy practices would love to see a particular type of patient.

Whether it's a particular condition, demographic ( eg active senior/ arthritis ) or suitable for a treatment tech like laser or shockwave.

Getting clear on your ideal patient and aligning your Google ads strategy with your area and budget makes for an effective strategy, tailored to you and your practice.

Step 2 - A Tailored Google ads Strategy

Google ads can be a great tool to increase new patients for Physiotherapy clinics. But we find clinics get even better results when targeting their ideal patients in all the places on Google search.

Your Google ads strategy will also include:

- Google business profile optimisation so you get featured on Google maps,

- Tailored and targeted Google ads to generate bookings and enquires

- AI Search Strategy to future proof your practice as search changes and evolves.

Your plan will also take into account your clinic's location, google search volume in your area, your budget and of course...your ideal patient.

Step 3 - Choose The Level of Support That Fits Your Clinic

Google ads might be something you are looking to delegate, in which case our done for you service gets ads off your to do list. It also includes regular strategy calls and follow up training for you or your front desk.

If, however, you just want some help to setup effective ads and understand how they work, we've got you. Our done with you service allows you to do that will the support of our experienced paid traffic team. This service also includes business coaching as standard.

There’s no pressure to know exactly which option you need right now. We’ll talk through your goals, budget, team, and growth plans together on your Google strategy call and help you find the right fit.

Why Choose Us for Your Practice Marketing?

Unlike general marketing agencies, we specialise in healthcare and Physiotheapy Marketing

We use “condition-based marketing” to help you find patients who aren’t just browsing, they’re ready to book services now. This means you and your team can focus on what you enjoy treating.

We specialise in Physiotherapy marketing. We understand what treatments generate demand on Google and how patients search for physio services. This means your campaigns are built around feel patient behaviour - not generic marketing theory.

Condition-based marketing means you and your team can see more of what you enjoy treating. Enjoy TMJ cases? Let's make you the go to practice for TMJ in your area.

Commitment to Your Success - We include first-class follow-up coaching to ensure that those new enquiries actually turn into patients. Our work goes way beyond just running your ads. This essential step is ideal for you if you are new to paid traffic.

Don't worry about your website. Most practices' websites need a bit of an update. We create high-converting website pages that deliver enquiries, phone calls and online bookings straight to you.

Our Unfair Advantage Clause means yours is the only clinic in your area that we’ll work with. We will never run Google ads to your local competitors.

Plus…

Here’s what clients are saying about the difference we’ve made in their clinics

"I am so in control of my marketing now."

"Really positive return on investment"

"I Cannot Recommend Them Highly Enough"

"All in one solution For Healthcare Practices - it’s amazing!"

"Always responsive and helpful"

Got questions? Here are a few you might be asking.

“Do Google Ads work for Physiotherapy clinics?”

Yes - when set up correctly, Google Ads allows your clinic to appear when patients are actively searching for treatment, making it one of the most effective ways to generate new bookings.

“How quickly can I get new physio patients?”

“Is there a long contract?”

Nope, cancel anytime. Just give us 30 days notice.

“My website isn’t great, can Google ads still work for me?”

When you work with us we’ll build any website pages you need for your ads to be successful, so if your website needs work it doesn’t matter at all.

“How much do I need to spend on ads to see results?”

How much you spend on Google ads is totally up to you. Our starter program is ideal for small clinics with a lower budget. Most practices will break even if they book just one patient per month, though most of the practices we work with book well above that.

“I’ve tried Google ads for Physiotherapy before and it didn’t work. How is this different?”

“How do I know if it’s working”

“When are Google Ads not the right fit for a clinic”

What’s the first step? Schedule a Physio Google Strategy call

New to running Google Ads? If you’re curious whether Google Ads could work for your clinic, this strategy call is the perfect place to start. We’ll talk through your goals, ideal patients, location, budget, and whether Google Ads are likely to be a good fit for your practice.

Already running Google Ads? If you already have campaigns running but aren’t sure if they’re performing as well as they could be, we’ll review your account together and identify opportunities to improve lead quality, reduce wasted spend, and increase enquiries.

Simply fill in the form below and you’ll be sent to a calendar to select a time to chat. The call is completely free, with no obligation, and takes less than 30 minutes.

Book A Physio Google Strategy Call

Join Our Free Trial

New to running Google Ads?
If you’re curious whether Google Ads could work for your clinic, this strategy call is the perfect place to start. We’ll talk through your goals, ideal patients, location, budget, and whether Google Ads are likely to be a good fit for your practice.

Already running Google Ads?
If you already have campaigns running but aren’t sure if they’re performing as well as they could be, we’ll review your account together and identify opportunities to improve lead quality, reduce wasted spend, and increase enquiries.