Facebook ads for
Physiotherapists
Join Physios in UK, Canada, USA, Australia, and New Zealand, Getting New Patients Every Week from Just £5 per day.
Get the FrameworkA lot of clinics dismiss Facebook ads Thinking
How do you know if Facebook ads are right for your clinic?
Facebook and Instagram ads work for physiotherapy, sports therapy, massage therapy, exercise physiology, pilates and adjacent professions such as osteopathy.
They work really well for treatment techs like shockwave therapy, laser therapy, spinal decompression (aka IDD therapy), gait scan and tecar therapy.
They work super dupa well for chronic problems such as arthritis, disc pain, sciatica, headaches, rotator cuff pain, postural issues and sports injuries.
Some clinic owners dismiss Facebook ads due to bad results in the past but AI has changed EVERYTHING.
| Past | Now |
|---|---|
| Poor quality leads | Booked appointments |
| Zero bookings | Reliable supply of new patients |
| Wasted budget | Positive calculable return everytime |
| Not the right patients | Ideal patients who can afford you |
If you've tried Facebook ads before and didn't get the results, don't write them off.
The Reason We're So Confident - Real Clinics, Real Results:
"I was sceptical, but these ads are very affordable and get consistent results. We use them mainly for remedial massage and shockwave therapy. I'd recommend them even if, like me, you'd been disappointed with Facebook ads in the past."
Joel
Physio, Nova Scotia Canada
"These ads have been a game changer. We run them every month now and regularly enjoy over 12 times return on investment. I've automated a lot of the process. This is the kind of support you can only dream of as it's so specific to my practice and services."
Philip
Osteopath, UK
"I wanted help to promote our new tech (shockwave therapy). I was quite daunted by the prospect of Facebook ads however Nicola mad everything super easy for me. It's been a complete game-changer for our new patient numbers; I'd definitely recommend it."
Lee
Osteopath, UK
"Just thought I'd let you know I finally managed to get our Facebook Ads published yesterday and within 1 hour I had the first phone call. In the next 24 hours, we received 6 new leads by people filling in the form on FB and I think that's probably our $40 ad budget spent for the day. We have 2 booked in already and are following up the other 4. Just thought I'd let you know that it seems your approach is a good one. I've never had this kind of response to Facebook Ads before."
Suzzane
Physio, Australia
How did these clinics get started?
With a Customised Facebook Framework - specific to their practice location, services and ideal patient
Get the FrameworkWhy Choose Us?
12 years of traffic experience
We have over 12 years of experience running Google and Meta ads for clinics and empowering clinics to take back control of their marketing and new patient numbers. In that time, we have developed over 150 effective campaigns and support clinics in the UK, Ireland, Canada, USA, Australia and New Zealand.
Founded by a Clinic Owner
Our founder, Nicola McLennan, a multiple award-winning business coach, was an Osteopath for 20 years and brings a wealth of paid traffic experience. As a result, our approach is based on, not just best practices but patient-centred ethical marketing principles. We have a zero tolerance for unrealistic claims, dodgy tactics or coercive marketing practices.
Real Patient behaviour
Our Facebook ads strategy is based on how real patients behave and think when they are struggling with pain. As a result, we put trust-building at the heart of our approach, helping you to reach and support more people in your community via Instagram and Facebook. This is the opposite of what most agencies applying a generic marketing strategy will do.
Over 150 effective campaigns
We've tested hundreds of campaigns over the years. The good news is you don't have to start from a blank page. You'll be able to draw on a large collection of proven campaigns, offers, ads and follow-up sequences that have already generated enquiries and booked appointments for physiotherapy clinics.
The whole enchilada
We don't just teach you ads; we teach you how to have profitable campaigns that pay for themselves many times over. Many clinics will get good results setting up ads straight away, but the return on investment keeps going up when you combine it with our Fast Track to Full Schedule system. This includes clinical marketing best practices such as appointment engines, first-class follow-up systems and team rebooking training. There is more to fixing your patient's issue than just one technique, right? We like to think that we take a holistic approach to ads and make sure you have everything you need for success.
No freebie zone
We do not recommend giving stuff away on Facebook or Instagram when you are running ads. This is an outdated strategy that will give you a big bucket of leads. We'd rather you got booked appointments. Our approach does not include free consults, free triage calls or free PDFs that nobody will read.
Avoid the AI Rabbit Hole
Thinking about getting ChatGPT or your favourite AI tool to help you write and set up Facebook ads? If you've never run a successful physio campaign before, it can be both time-consuming and waste your budget to ask AI to create something where you can't judge if it's any good. We've run hundreds of campaigns for clinics, so we already know what works. That means fewer mistakes, less trial and error, and a faster path to new patient enquiries.
Want to discover how this might work for you and your practice?
Get Started With a Customised Facebook Framework - specific to their practice location, services and ideal patient
Get the Framework
Get Started With a Customised Facebook Framework - specific to their practice location, services and ideal patient